Strategic Marketing Consulting
Architecting
Growth for
Modern Brands.
Data-driven strategies, compelling narratives, and measurable ROI. I help ambitious scale-ups turn market noise into revenue.
Why work with me?
Data-Driven Empathy
I don't just look at spreadsheets. I decode the human behavior behind the metrics to craft campaigns that resonate deeply and convert.
Agile Execution
Goodbye to bloated agency timelines. As an independent consultant, I pivot rapidly, test relentlessly, and deploy campaigns in days, not months.
Full-Funnel Vision
Awareness is vanity without retention. I engineer entire customer journeys, ensuring alignment from the first ad click to lifetime brand loyalty.
Revenue-Centric
Every strategy is tethered to your bottom line. I optimize for Customer Acquisition Cost (CAC) and Lifetime Value (LTV), not just impressions.
How I drive growth.
Brand Positioning
- Competitive market analysis & whitespace mapping
- Audience persona engineering & psychology
- Core messaging frameworks & value propositions
Growth Marketing
- Omnichannel acquisition strategy (Paid & Organic)
- Go-to-Market (GTM) launch blueprints
- Performance marketing budget allocation
Content Strategy
- SEO-driven content architecture
- Thought leadership & narrative design
- Content distribution & syndication planning
CRO (Conversion)
- Landing page psychology & UX auditing
- A/B and multivariate testing roadmaps
- Friction-reduction in checkout flows
Lifecycle Marketing
- Automated email/SMS drip sequences
- Churn mitigation & win-back campaigns
- Loyalty loop and referral program design
Analytics & Ops
- Multi-touch attribution modeling
- Custom dashboard creation (Looker/Tableau)
- Marketing tech-stack auditing & integration
Selected Case Studies.
The framework for scale.
Diagnostic Discovery
We begin with a deep dive into your historical data, customer feedback, and current tech stack. I conduct stakeholder interviews and competitor teardowns to identify growth bottlenecks and untapped market whitespace.
Strategic Architecture
Based on insights, I blueprint a bespoke growth strategy. This includes redefined positioning, channel prioritization, budget allocation models, and a 90-day actionable roadmap detailing exact deliverables and KPIs.
Agile Implementation
We move from theory to market. Whether integrating with your internal team or deploying my own network of specialists, we launch campaigns, build funnels, and write copy with a focus on speed and precision.
Iterative Optimization
Launch is just the starting line. I establish rigorous weekly reporting, analyzing leading indicators. We deploy A/B tests, refine targeting, and scale profitable channels while ruthlessly cutting what doesn't convert.
Impact over output.
Let's scale together.
Common Questions
I typically work on a retainer basis (minimum 3 months) for ongoing growth partnerships, or on a project fee basis for specific deliverables like a GTM strategy or brand positioning blueprint. I do not do hourly billing, as I charge for value and outcomes.
Both. I provide the high-level architecture and also handle the hands-on execution for core channels. For highly specialized tasks (like custom dev or video production), I manage the process utilizing my vetted network of premium freelancers or interface directly with your internal team.
I partner best with Seed to Series B startups, specifically in B2B SaaS, FinTech, and high-AOV D2C. You are a good fit if you have achieved product-market fit, have a baseline of traffic/revenue, and are ready to aggressively scale but lack the internal strategic leadership to do so.
Due to the deep, embedded nature of my work, I only take on 3-4 active clients at a time. Typically, there is a 2-4 week lead time before an official kickoff. Fill out the form to check my current availability.