I build outbound systems, engineer sales playbooks, and coach teams for B2B SaaS and service agencies who are tired of guessing where their next deal is coming from.
No gut feelings. I analyze your CRM data to find exactly where deals drop off before prescribing a solution.
Modern B2B buyers hate being "sold to". I train teams on consultative frameworks that extract true pain points.
Strategy documents collect dust. We build, test, and launch new outbound sequences within the first 14 days.
Custom dashboards built for your leadership team so you can track ROI, rep activity, and pipeline velocity in real-time.
Comprehensive consulting and tactical execution designed to fix your specific growth bottlenecks.
Real numbers from real teams. How we transformed their sales organizations.
How we go from initial conversation to scalable revenue system.
We start with a 360-degree review of your current sales motion. I listen to recorded calls, audit your CRM hygiene, review email templates, and interview your reps to identify the exact bottlenecks.
Based on the audit, I construct a customized revenue playbook. This includes revised ICP targeting, new messaging frameworks, and a restructured sales process designed for your specific buyer.
We don't just talk; we build. I work alongside your team to configure the tech stack, launch the new outbound sequences, and roll out the new discovery frameworks in live environments.
Once live, we transition to iteration. Weekly coaching sessions, pipeline scrubbing, and A/B testing of messaging to ensure the system scales efficiently and reps hit quota consistently.
Everything you need to know before we engage.
My sweet spot is Series A-C B2B SaaS companies and established B2B service agencies doing $1M - $10M ARR. However, I do take on select seed-stage startups for foundational playbook builds.
Most engagements run between 3 to 6 months. Shorter engagements focus on specific audits and playbook creation, while longer engagements involve deep implementation and continuous rep coaching.
Yes. A playbook is useless if your CRM doesn't support it. I provide hands-on architectural guidance for Hubspot and Salesforce to ensure your stages, required fields, and automation align with the new sales process.
Absolutely. Reviewing call recordings (Gong/Chorus) is standard, but I frequently join live calls as a "Strategic Advisor" to shadow reps and provide immediate post-call debriefs.
Fill out the form below. I typically respond within 24 hours to schedule a discovery chat.