For a media professional, your site is above all a showcase of what you can do visually. If you're a video editor and your site doesn't have a striking video in the hero, you lose in 5 seconds. If you're a director and no demo reel is immediately visible, same. Whether you're a video editor, director, videographer, producer, host, podcaster, YouTuber or audiovisual specialist, your site must embody your visual and sound universe.
The essential elements of a media site that lands projects: a demo reel in the hero, either in muted autoplay or with a visible play button. It's your opening, your 30-60 second signature. Without it, you're invisible. Your portfolio of projects organized by type: ads, clips, documentaries, web series, YouTube content, podcasts, events. Each project with date, client/media, your exact role (director, DOP, editor, motion designer), and link to the final version. Your collaborations and clients in discreet logos: brands, agencies, channels. Your equipment or technical stack when relevant (Premiere, DaVinci, After Effects, cameras, mics). For podcasters and YouTubers: your stats when impressive (subscribers, average views, listening duration), and your editorial universe (topics, tone, frequency). For freelancers: your rates or terms (daily, per project, percentage). An "About" page that talks about your universe and what moves you — media clients buy the person as much as the skill.
To avoid: a slow site (you sell visuals, any lag is fatal); no autoplay or quick preview of videos (the client doesn't have 2 minutes per project to explore); scattered portfolio without clear organization; absence of unique demo reel.
Kyrlo generates your media site in 5 minutes from your flagship projects. Cinematic style recommended for directors, more minimalist for podcasters.
